Structure, Habits & Metrics for Success & Happiness, with Rob Dyrdek and Tom Bilyeu

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Ideas, Thoughts and Quotes pulled from…

Rob Dyrdek, Tom Bilyeu, Impact TheoryRob Dyrdek on How to Get Clarity in Your Life ft. Rob Dyrdek, with Tom Bilyeu – Impact Theory #56

 

The Key to Happiness

Progression is the key to happiness; it’s that expansion of the universe and ultimate evolution.

Rob Dyrdek [00:10:54]

 

Current Entrepreneurs’ Gap

You can only evolve and progress and become elite if you understand and learn the foundational steps along the way, which you would consider experience together to do something really incredible. […]

When it comes to entrepreneurialism, there are sort of these key elements that you have to understand from a foundational perspective in order to find success. Which is ultimately creating a brand, understanding how to operationalise it and understanding the financial implications. How you do both those things. Especially this day and age, entrepreneurialism is idea driven, as opposed to how the battle is won or last and how it’s operationalized and then ultimately the unit-economics behind the idea. That’s the biggest thing overlooked. Especially that day and age of so many people having an idea that they think can be turned into a successful business and wrapping some sort of service or need or disruption around that idea, without clearly understanding how to evolve that into an operationalized business that makes money. That is a huge gap.

Rob Dyrdek [00:11:15]

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If you want to go from exploring to dominating, there is a need to progress.

Tom Bilyeu on After Impact [00:04:26]

 

Value-Based and Clear Goals to Protect your Energy’s ROI

I had to learn, if my passion is creating successful sustainable businesses you’ll also have to detach yourself from being emotionally invested to everything that you do and analytically decide did you achieve what you intended out of it and when is the ROI on your energy not worth it any longer. All of those things need to be systematized based off of your personal needs, mastery and chase of energy.

Rob Dyrdek [00:16:20]

This concept sounds interestingly similar to the one Ryan Holiday presented at Tom’s Show, where he addressed the difficulties of determining when and how to shift from an aggressive, quantitative oriented, production focused mindest to a more calculated, efficiency oriented, production-capacity protection and optimization focused mindset. – “Once you’ve arrived, that thing that has got you there is now in some ways your worst enemy“.

 

Build your Life like a Business

Seek Life Mastery,

You have to seek life mastery. The first thing is “What is your entire life look like?”. Look it forever, trying to design a life. And now, evaluating every single opportunity based off of how it fits into that core master plan. As I began to unwind and systemazize the way how I looked at brands, at the same time I began to look at my life the same way.

Rob Dyrdek [00:17:22]

… Applying Business Strategy

[Rob referring to the book Start at the End:] You must decide ahead of time what your intend is for that business that you’re going to build. Do you want it to be a 5 million dollar business with 50% grosse margin that you take home a million dollars a year from and it does 3 million in sales, 5 million in sales. Do you want to build it and sell it, is it your passion to run forever. Every business that I am invested in right now, every single one of the CEO’s and founders all have a clear path and end in mind. I demand it and otherwise I also don’t have any interest.

Rob Dyrdek [00:18:00]

…to Systematize your Life

I applied that same sort of mentality after discovering it in the business world off like “why would you not look at your life like that and then build your life backwards. It opened up that insane level of deep clarity, because then you start thinking about time and energy and how do you systematize your life to stay balanced and what I like to call “just living in the energy”. The reality of it is, there is so many different things in life that suck the soul right out off you and you have to learn to basically build a life with very few of those, and so few that even when you get hit by one every now and then, that it just simply doesn’t, because there is so few things taking energy but giving you energy. Because at the end, it’s energy.

Rob Dyrdek [00:18:37]

… Based Off of your Own Needs

My needs as an individual from a material side, I didn’t try to deny. I didn’t build with the intent off “let me get to this level and then I change my life plan”. It was: build a life plan from both material, energy and where you would like to spend your time. And then, now look at opportunities and chase down every thing you do, to fill that thing in.

Rob Dyrdek [00:19:58]

 

The depth of clarity is the greatest form of peace and happiness. Because you begin now to optimize your clear goal. […] Not only of what you want, but the path. And then as you begin to optimize it, it becomes so much more believable.

Rob Dyrdek [00:20:30]

“Everything is created twice: first in the mind and then in reality” (Robin S. Sharma). As such, “where there is a will, there is a way” – think, create/ build and execute/ follow!

There is not one thing in my life that is not serving sort of the purpose of my progression towards that.

Rob Dyrdek [00:21:40]

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Constantly evaluating [your progress] and asking yourself  “Am I actually moving towards my goal – yes or no?” and being able to discern something that sounds good on paper or is exciting on paper and actually moves you towards your state goals, it is a world of difference. […]
Take your time to ruthlessly get that clarity, figure out what precisely is it that I want, articulate it.

Tom Bilyeu on After Impact [00:17:30]

If you can’t put it in a spreadsheet, if you can’t pitch it in an elevator pitch, it’s not real, it’s a feeling.

Tom Bilyeu on After Impact [00:19:34]

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Every single second of your day, you’re doing something. Oftentimes “the something” people are doing, is trying to figure out what to do. […] You gotta know exactly what you are supposed to do, the moment you have a second of down time. So, you’re never wasting time between gears. You’re never wasting time figuring out what to do next. […] The important things are the things that I should be doing. Having that list, in order, going through it, scheduling time specifically to look at my list, so even looking at the important things-list isn’t something I have to look at, it is at my schedule. […] It gives you that momentum of getting things done.

Tom Bilyeu on After Impact [00:37:43]

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Believing in Success

Believe is the only thing that matters. Because, your experience, how you build something, what you learn, whatever it is, anything that you achieve is literally only based off of how much you believe that it’s going to happen. Goals and all of this is breaking it down into micro actions for you to understand and believe it.

Rob Dyrdek [00:25:15]

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What matters more believe or execution?

Humans lead with believe. You never get to execution, if you don’t lead with believe first.

Tom Bilyeu on After Impact [00:11:54]

Really having an impact, changing people’s life that happens only from execution.

…it wasn’t the idea, it is the ability to get that idea to fruition.

Tom Bilyeu on After Impact [00:16:31]

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The Two Levels of Goal-Setting

There is two levels of it: it’s why I love from a business side, having tactical revenue models that show you step by step: we can grow this many units, by this many months, in this many doors, by this many time. That’s believable to execute. That’s why goal-setting in a specific way means so much.

But at a 30.000 food level, from a mentality standpoint, that unwavering self-believe is what I look for in people I partner with. Because that’s what allows you to micro-fail and take big losses and take them as lessons and just move and chase down and constantly doing, being micro pivoting to achieve your bigger vision and your big goal. Because at the end of the day, it’s only people that lose believe that quit. Believe gives you so much energy. […] It’s easier to weather storms, when you understand: I’ve got to move around to get to the next pillar of this goal.

Rob Dyrdek [00:25:42]

Layers of Micro-Decisions, Choices and Success

All of my big risks, when they didn’t work out, other big risks did work out behind it. There was this layering behind it, that created such a deep self-believe, that you have incredible patience. You have a deep understanding of who you are personally and what your bigger goal is and what you’re setting out to achieve that you may be not able to articulate or make others fully understand. […] That [deep unwavering believe] is what it takes to truly find success – [this makes a Do or Dier].

Rob Dyrdek [00:27:19]

 

Personal Traits of a Do or Dier

Passionately Compelled

your fire comes from your desire you have to realize your passion. You’re more compelled to execute it. You’re not proving someone wrong, or looking for some sort of material aspect of it.  to prove someone wrong.

Self-Awareness

You have to know what you’re great at and know what you’re not great at in order to assess and put the right people to help you achieve anything that you want to achieve on any level; […] identify the people that help you fill the gap.

Rob Dyrdek [00:30:05]

Know the one to three things you’re truly great at. Double down on those. Delegate the value-neutral areas. Also delegate the value-negative areas!   (taken from Ramit Sethi’s Growthlab)

Open to Personal Development

Someone that’s trying to evolve and grow, [has] sort of that idea of wanting to progress and become a better version of yourself and beginning to self-analyze in a positive way.

Rob Dyrdek [00:31:00]

Fundamentally Grounded

You don’t float away with the highs and get broken by the lows.

Rob Dyrdek [00:31:25]

Remaining in that focused, consistent, low wave state that allows for creation and radical development vs. an externally oriented, inconsistent personality only living in survival mode and capable of incremental development (see J. Dispenza).

Relentless Consistent

Consistency is the only pathway to greatness and ultimately the only pathway to trust.

Rob Dyrdek [00:32:50]

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In a state of constant progression, how do you achieve trust, when you’re constantly evolving?

Each of those bits of evolving are pretty recognizable from the other.

Tom Bilyeu on After Impact [00:28:00]

 

Metrics & Habits for Success

[A] deep structure and system in you, that creates some quantifyable accountability for what you want to evolve into a habit […], ultimately helps turn all this stuff that into things that you don’t have to think about anymore. Rather than hope that I find balance, I have deeply structured balance – how I run my days, meetings and time around that, how I schedule the time and systematize my time both with my wife and children and free thinking and all of this different aspects of what I need. Then I live free inside that structure.

The less you have to think about, the better things you can turn to habit.

Rob Dyrdek [00:33:59]

[Rob referring to the book The ONE Thing:] If you can, identify just one thing at a time and that you want to ripp through and do it so much that you don’t have to think about it again.

Rob Dyrdek [00:33:59]

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Limitations […], because I know I’m surrounded by a team, really sharp, really hard working people, I can be more bold, because I know, you guys will keep me in check. […] Because I have that, I feel empowered to feel bold and then see the team’s [feedback].

Tom Bilyeu on After Impact  [00:33:01]

See also Jack Ma’s, founder of Alibaba, quote on the topic of triangulation in an environment striving to succeed:

“It’s easier to win if you have people seeing things from different perspectives.” – Jack Ma

Rob’s Success Formula, summed up by Tom

Massive amount of clarity, plan, [generating] data points – even if you’re getting them qualitatively; […] and [you] can build this map of “Am I going where I want to go”.

Rob Dyrdek [00:39:45]

Impact Rob wants to have on the world

Create a pathway for people to master themselves and build a life-system that lead them to predictable happiness.

Rob Dyrdek [00:50:33]

 

Links to follow up on

Websites and Social Media Accounts

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